NICHIFOR, Bogdan. Strategic marketing – some conceptual and operational reviews from structured marketing works. Studies and Scientific Researches. Economics Edition, [S. l.], n. 14, 2009. DOI: 10.29358/sceco.v0i14.45. Disponível em: https://sceco.ub.ro/index.php/SCECO/article/view/45.. Acesso em: 28 may. 2025.