DUDUCIUC, Alina Catalina. ADVERTISING BRANDS BY MEANS OF SOUNDS SYMBOLISM: THE INFLUENCE OF VOWELS ON PERCEIVED BRAND CHARACTERISTICS. Studies and Scientific Researches. Economics Edition, [S. l.], n. 21, 2015. DOI: 10.29358/sceco.v0i21.304. Disponível em: https://sceco.ub.ro/index.php/SCECO/article/view/304.. Acesso em: 23 nov. 2024.