BOIER, Rodica. MARKETING AND INNOVATION – A RELATIONSHIP APPROACH. Studies and Scientific Researches. Economics Edition, [S. l.], n. 20, 2014. DOI: 10.29358/sceco.v0i20.267. Disponível em: https://sceco.ub.ro/index.php/SCECO/article/view/267.. Acesso em: 6 apr. 2025.